AdClarity for Publishers
Maximize Ad Revenue. Win More Advertisers. Compete Smarter.
Today’s media publishers are under pressure. Ad revenue is unpredictable. Data is disappearing. Advertisers are shifting budgets toward platforms with deeper insights.
AdClarity gives publishers the competitive intelligence they need to stay ahead—and grow.
Trusted by Top Publishers Worldwide
Whether you’re a premium news site, entertainment outlet, or niche digital media brand,
AdClarity helps you:
Win bigger deals
Monetize smarter
Stay ahead of the ad game
Trusted by Thousands of Marketing Professionals
Unlock New Revenue Opportunities
Understand who’s spending – where, how much, and on what.
See which brands and agencies are active on your competitors’ sites, what creatives they’re running, and where the ad dollars are really going. Use this to build better pitches, upsell smarter, and protect your market share.
See which brands and agencies are active on your competitors’ sites, what creatives they’re running, and where the ad dollars are really going. Use this to build better pitches, upsell smarter, and protect your market share.
Justify Your Value to Advertisers
Stop relying on guesswork or outdated reports.
With AdClarity, you can:
With AdClarity, you can:
- Benchmark your inventory against competitors
- Showcase missed opportunities to prospects
- Back every proposal with real market data
Stay Ahead of Ad Trends
From display and native to video and programmatic – AdClarity tracks it all.
- Know what formats are trending
- See which brands are increasing spend
- Get alerts when competitors launch new campaigns
All in one easy-to-use platform, updated daily.
Make Ad Ops Smarter, Not Harder
Header bidding. Programmatic direct. Open exchanges.
We make the ecosystem easier to navigate, giving you visibility into who’s buying, how they’re buying, and what they’re paying.
We make the ecosystem easier to navigate, giving you visibility into who’s buying, how they’re buying, and what they’re paying.
Built for a Privacy-First World
As cookies crumble, context becomes king.
AdClarity helps you understand advertiser intent and creative strategies – without relying on third-party cookies – so you can adapt your sales strategy with confidence.
AdClarity helps you understand advertiser intent and creative strategies – without relying on third-party cookies – so you can adapt your sales strategy with confidence.
Largest Ad Inventory in the World
Driven by tens of millions of page views every day, AdClarity brings the largest and most comprehensive
ad intelligence coverage in the world, tracking over 1 million brands daily
Global Markets
Ad Creatives
Ad Impressions
Advertiser Domains
Frequently Asked Questions
What is ad intelligence for publishers?
Systematically tracking which brands, creatives and budgets appear on comparable sites so you can pitch new advertisers, set floor prices and optimise inventory value with data, not guesswork.
Why monitor advertiser spend on rival sites?
It shows which sectors are active, what formats they buy and at what price, helping you approach the right prospects and justify rates with market evidence.
How often is advertiser-intel data updated?
Most feeds process log files or ad-tag crawls hourly and refresh dashboards daily; check live data during major campaigns and review weekly for sales planning.
Which metrics matter most to publishers?
Prioritise advertiser count, impressions, spend, CPM, share-of-voice, frequency, creative size and landing-page category to gauge demand and pricing power.
How do I choose peer sites for benchmarking?
Compare against properties with similar content focus, audience size, geography and ad load; excluding very large or niche sites keeps benchmarks realistic and actionable.
What gaps or biases can skew advertiser-intel reports?
Direct-sold deals without tags, walled-garden inventory and rapid creative rotation may be under-tracked; treat figures as directional and confirm with your own ad-server logs.
How do seasonal peaks affect benchmarking?
Q4 holidays, sports events and product launches boost demand and CPMs; compare year-on-year for identical periods or adjust with seasonal indices before judging performance.
What types of analysis can publishers run with ad intelligence?
Common uses include prospecting new advertisers, tracking share-of-wallet shifts, spotting under-monetised pages and testing the impact of new formats on yield.