With AdClarity, Agencies Can:
Prove ROI with competitive benchmarks
Justify strategy and spend with confidence
Present insights clearly – by channel, region, and format
Win better clients and keep them longer
Focus on performance, not reporting headaches
Your team stays focused. Your clients stay impressed.
AdClarity gives you the competitive edge to do it all.
With the largest ad intelligence platform in the world, you can back every campaign with real data, build trust faster, and grow your agency without guesswork.
Show ROI That Makes Sense
No more vague metrics or guesswork. With AdClarity, you can:
- Show how your client stacks up against competitors
- Highlight wins with real, market-based insights
- Spot opportunities and explain next steps clearly
Clients see not just what you did – but why it matters.
Keep Clients Longer
When you clearly show the value you bring, clients stick with you.
AdClarity helps you:
AdClarity helps you:
- Prove performance with context
- Justify your strategy and budget decisions
- Build confidence with data-backed recommendations
Trust leads to retention. Retention leads to growth.
Make Reports That Clients Understand
With AdClarity, your updates are visual, straightforward, and powerful:
- You gained a share of voice in video and social.
- Competitors are shifting budgets – here’s our plan to stay ahead.
- Let’s invest in this channel based on performance and market trends.
Your strategy becomes easy to explain – and even easier to trust.
Save Time, Look Smart
You don’t need more tools – you need smarter insights.
AdClarity is powered by the world’s largest, most comprehensive ad monitoring solution, so your team gets the visibility it needs – fast.
Reporting and insights backed by real data from 51 markets and over 30 million panelists
Full coverage across Display, Video, Social, Mobile Apps, and eCommerce websites
See exactly what’s happening – by geo, by media type, and by competitor
Present clear, visual insights your clients can instantly understand
Trusted by Thousands of Marketing Professionals
Largest Ad Inventory in the World
Driven by tens of millions of page views every day, AdClarity brings the largest and most comprehensive
ad intelligence coverage in the world, tracking over 1 million brands daily
Global Markets
Ad Creatives
Ad Impressions
Advertiser Domains
Frequently Asked Questions
What is advertising-intelligence for agencies?
Collecting and analysing competitors’ media spend, creatives and placements across channels so an agency can inform strategy, pitch smarter and optimise campaigns with evidence rather than guesswork.
Why should an agency use ad-intelligence tools?
They reveal market rates, creative trends and emerging channels, letting planners set realistic KPIs, spot budget waste quickly and build data-backed proposals that win and retain clients.
How often is ad-intelligence data updated?
Most datasets ingest platform logs hourly and refresh dashboards daily; agencies running always-on monitoring typically review live alerts, then compile weekly or monthly insight reports for clients.
Which channels and metrics matter most for agency reporting?
Focus on display, social, video, mobile and CTV. Key metrics: impressions, spend, CPM, CPC, creative variants, share-of-voice and audience overlap.
How can agencies use AI in ad-intelligence?
AI clusters creatives, predicts spend shifts, surfaces performance anomalies and automates competitive alerts—saving analysts time and highlighting trends earlier than manual review alone.
How do I pick relevant competitors for a client benchmark?
Match on product category, target geography, funnel stage and media budget; exclude outliers whose spend or audience size would skew averages.
What data gaps or biases can distort ad-intel insights?
Walled-garden inventory, influencer spend, niche publishers and rapid creative tests may be under-tracked; treat figures as directional and validate with first-party platform data.
How do seasonal peaks affect ad-intelligence benchmarks?
Holidays, major sales events and industry conferences inflate ad volume and prices; compare year-on-year for the same period or apply seasonality indexes to avoid false conclusions.
What types of ad-intelligence analysis do agencies run?
Common approaches: competitive spend tracking, creative trend analysis, share-of-voice monitoring, new-entrant alerts and cross-channel budget mix optimisation.